PR guru Eric Yaverbaum was at a Yankees game when he noticed more people were staring at their BlackBerries than were watching the field. For Yaverbaum, president of Ericho Communications and author of “Public Relations for Dummies ,” it confirmed what he has noticed around the dinner table: Technology is taking over our lives. Even couples out for a romantic evening are often more interested in their smartphones than in gazing into each other’s eyes.
Sweet-talking the press
Ragan.com
February 14, 2011
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